Reports
Fliggy's 618 Summer Promotion Reaches New Heights
Fliggy reports record sales during their 618 Summer Promotion, highlighting rising travel demand and innovative marketing strategies.
Asia
Study Reveals Over 70% of APAC Travelers Value Brand Reputation When Booking
A new report emphasizes the importance of brand reputation in travel decisions for APAC travelers, while highlighting marketing strategies needed to meet evolving consumer expectations.
Marketing
Focusing on Trust and Retention in Travel Branding
A recent study reveals travel brands prioritizing customer retention and brand-building in response to evolving consumer trust.
Appointments
Jennifer Catto Takes on Executive Role at Sabre as Chief Marketing Officer
Sabre Corporation appoints Jennifer Catto as the new executive vice-president and chief marketing officer, aiming to enhance their global marketing strategy.
Global
IDeaS Unveils Next-Gen Marketing Tool Spotlight
IDeaS introduces Spotlight, a demand intelligence solution designed to enhance marketing strategies for hotels.
Appointments
FCM Travel Appoints Michelle Jolley as Senior Vice President of Global Marketing
FCM Travel has announced the appointment of Michelle Jolley to lead its global marketing efforts.
Festivals
Athar Festival 2025 Set to Highlight Creativity in Marketing
The upcoming Athar Festival 2025 promises a grand display of creativity in the marketing sector with over 150 speakers and numerous activations.
Awards
Ngong Ping 360 Shines at the 2025 Travel Trade Excellence Awards in Hong Kong
Ngong Ping 360 celebrated success at the TDM Travel Trade Excellence Awards 2025, winning for its engaging '100% DORAEMON & FRIENDS' campaign.
Events
Archipelago Champions Commercial Summit 2025 in Jakarta
A successful gathering of industry leaders at the Commercial Summit 2025 in Jakarta focused on driving commercial growth in a digital landscape.
Business
Trivago's Revival: Can Marketing and AI Foster Sustainable Growth?
Trivago is making strides towards recovery, capitalizing on brand marketing and AI technology to achieve long-term financial stability.
Tourism
Bahrain Partners with Wego to Enhance Global Tourism Marketing
Bahrain and Wego are collaborating to boost the Kingdom's tourism appeal through innovative campaigns.
