AirAsia Rewards Forms New Alliance with Versa to Enhance Financial Services
AirAsia Rewards is expanding its offerings through a strategic partnership with digital wealth management company Versa.
AirAsia rewards has recently partnered with Versa, a digital wealth management platform. This collaboration aims to broaden AirAsia’s partners in the financial services sector, strengthening its position as a comprehensive loyalty platform.
AirAsia points earned through various transactions can now be redeemed for flights, hotel stays, and other rewards via the AirAsia MOVE App.
A Seamless Value Proposition
The collaboration provides a seamless way to encourage healthy financial habits through Versa, alongside travel rewards within the broader Capital A ecosystem.
As Subashini Silvadas, Chief Operations Officer at Capital A states: “At AirAsia rewards, we aim to enhance the utility of AirAsia points. Integrating wealth management through this partnership with Versa represents a strategic step to deepen customer engagement.”
Keith MacFarlane, Chief Marketing Officer of Versa adds: “Building good financial habits should be simple and rewarding. Through our alliance with AirAsia rewards, we want to illustrate that financial wellness and joyful living can go hand in hand.”
AirAsia members who enroll with Versa and make a minimum deposit of RM100 will earn a RM15 Welcome Reward and 400 AirAsia points.
