Industry Insights
Xabier Zabala on the Impact of AI in Travel and Tourism
Xabier Zabala, COO of HBX Group, elaborates on how generative AI is set to transform the travel industry during the recent MarketHub 2025 conference.
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Xabier Zabala, COO of HBX Group, elaborates on how generative AI is set to transform the travel industry during the recent MarketHub 2025 conference.
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