Women are at the forefront of global travel, according to Trip.com Group’s latest insights released in celebration of International Women’s Day. The data reveals a 13% year-on-year increase in flight bookings by women, particularly in Southeast Asia. This trend highlights women’s growing influence in travel decisions, whether traveling solo or with family.

The report shows that women are not only traveling more frequently but are also embracing spontaneity, with booking windows ranging from two to six weeks. European women, for instance, are increasingly opting for last-minute travel plans. Safety and familiarity remain crucial, with destinations prioritizing women’s safety and ease of transport being top choices for UK travelers.

Solo travel is gaining traction, especially among women aged 25 to 34 in Southeast Asia. Italy and France are also seeing a rise in solo trips among women aged 50 and above. While millennials focus on budget-friendly options, older women in China, South Korea, and Singapore are willing to spend more on their travels.

Family travel is another area where women are making significant decisions. The demand for family-friendly options, such as guaranteed family seating and all-inclusive packages, is rising. Trip.com Group’s commitment to empowering women extends beyond travel, with initiatives supporting workplace equality and family-friendly policies.

Trip.com Group, a global travel service provider, continues to innovate with travel recommendations and themed products, catering to diverse traveler needs. Founded in 1999, the company remains dedicated to enhancing travel experiences worldwide.