Shiji Japan has officially launched the full-scale rollout of Reviewpro Reputation, a platform designed to transform guest feedback into actionable insights, across the country’s hospitality industry. This initiative aims to help hotels and restaurants improve service quality and strengthen brand reputation by managing reviews, conducting sentiment analysis, and benchmarking performance.

The platform, now fully localized for Japan, supports over 80 review sites and 45 languages, catering to the specific expectations of Japanese guests. It integrates with Shiji’s Daylight Property Management System (PMS) to capture real-time feedback and facilitate continuous improvement throughout the guest journey. According to Shiji’s Q3 2025 Global Guest Experience Benchmark, Japan’s Global Review Index (GRI) stood at 84.20%, indicating room for improvement compared to the Asia regional average of 89.60%.

Kohei Okamoto, Sales Manager at Shiji Japan, stated, “Japanese guests expect precision, consistency, and hospitality excellence. Reviewpro Reputation was engineered to meet exactly those expectations.” The platform’s advanced features include the Global Review Index for performance scoring, the Competitive Quality Index for benchmarking, and AI-assisted responses, providing a comprehensive tool for data-driven service enhancement.

Globally, Reviewpro Reputation supports over 60,000 hotels, with Shiji technology powering operations for more than 90,000 hotels, 200,000 restaurants, and 600,000 retail outlets. This launch marks a significant step for Japan’s hospitality sector, enabling businesses to leverage data to elevate guest satisfaction and remain competitive in the global market.