
Etihad Airport Services Transitions to Velora Brand
Etihad Airport Services has undergone a rebranding, consolidating its services under the new name Velora to enhance operational efficiency and customer service.
Velora Unifies Services of Etihad Airport
Velora unifies the Ground Handling, Cargo & Logistics, and Security Services of Etihad Airport Services under a single brand
Building on the long-standing legacy of Etihad Airport Services, Velora will play a central role in supporting Abu Dhabi’s airports, reinforcing the Emirates’ status as a significant global aviation center.
Etihad Airport Services (EAS) has rebranded its Ground Handling, Cargo & Logistics, and Security Services under the new name Velora. This transition marks a pivotal moment in the development of Abu Dhabi’s aviation services, aligning with a strategy of enhanced integration, efficiency, and customer focus.
Velora integrates these essential service areas to deliver complete aviation solutions, promoting performance, innovation, and service quality. This new branding reflects a progressive approach aimed at optimizing operations and improving connectivity across various business sectors while delivering excellence to both partners and customers.
Jubran AlBreiki, Chief Executive Officer of Velora, stated: “The launch of Velora marks a significant milestone as we build on four decades of excellence from Etihad Airport Services. By bringing our diverse services under one brand, we aim to improve every journey for our guests and partners, establish new benchmarks for operational excellence, and contribute to Abu Dhabi’s growth as a key aviation hub.”
Translation:
Jubran AlBreiki emphasizes the importance of unifying service brands to enhance customer experiences and ensure operational excellence, ultimately supporting the growth of Abu Dhabi as a primary aviation center.
With its new identity, Velora manages daily activities across multiple business sectors, backed by a skilled workforce of over 5,000 professionals dedicated to providing outstanding service and reliability.
