Uncover Geneva’s World of Watchmaking

Geneva Tourism is proud to present its inaugural Geneva Watchmaking Guide, crafted in partnership with the Fondation Haute Horlogerie. This guide aims to highlight prominent landmarks that reflect the city’s rich watchmaking tradition. As a premier location for timepieces, Geneva invites tourists to delve into its horological history through significant sites, immersive experiences, and themed events.

The guide not only narrates Geneva’s legacy in watchmaking but also showcases its economic importance, providing tourists a well-rounded experience in the heart of this esteemed tradition. Designed to complement local expertise with sector excellence, this guide is a practical and exciting resource for visitors.

“Haute horology is much more than just the art of measuring time: it is a culture of high standards, details, and tradition. This guide provides the key to unlocking a better understanding of this exceptional world. Through our collaboration with Geneva Tourism, we have one shared ambition: to make this rich culture accessible to all, and to promote Geneva’s expertise in watchmaking to an ever-wider audience”, says Aurélie Streit, Vice President of the Fondation Haute Horlogerie.

Elegantly presented in a durable hardcover, this pocket-sized edition comprises 175 pages that bring together narrative content from Geneva’s vibrant watchmaking scene, satisfying both enthusiasts and curious travelers alike. Additionally, the guide will be available for GBP 28 at several locations across the city, driving engagement and appreciation for this timeless craft.

“This guide pays tribute to an essential part of Geneva’s DNA, while also inviting visitors to discover this tradition. It is aimed as much at watchmaking enthusiasts as it is at curious visitors who want to discover what makes Geneva tick, encompassing both heritage and contemporary creativity”, states Adrien Genier, Director General of Geneva Tourism.

In summary, the Geneva Watchmaking Guide is set to enhance the visitor experience, making a unique contribution to Geneva’s legacy in the world of horology.