Collaboration between Virgin Atlantic Holidays and Atmosphere Core for a Unique Travel Experience

Leave the UK rat-race behind as Virgin Atlantic Holidays & Atmosphere Maldives’ inspirational ‘paradise’ campaign launches in 34 stores nationwide to help make your castaway dreams a reality.

As part of a joint campaign to elevate the vast choices available for that once-in-a-lifetime Maldivian escape, Virgin Atlantic Holidays has joined forces with Atmosphere Core, the market leader in immersive all-inclusive vacations, to present a selection of in-store experiences that represent each of the groups’ private islands, sharing a taster for what awaits in the world’s top oceanic destination.

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From June 16 to June 30, customers at Virgin Atlantic Holidays stores across the UK will be treated to heartfelt hospitality as Atmosphere Maldives introduces its distinct brands and unique island escapes. This immersive journey showcases the refined elegance of THE OZEN COLLECTION, Atmosphere’s premium collection of two private islands, along with experiences from the three 5-star Atmosphere Hotels & Resorts and the laid-back lifestyle of the four COLOURS OF OBLU resorts complemented by the award-winning ELE|NA spa.

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Paul Truss, UK Head of Product at Virgin Atlantic Holidays, states: “When it comes to big-ticket destinations like the Maldives, we know that many customers love expert advice. Whether considering overwater or beach villas, or deciding between seaplane or boat transfers, understanding the nuances of the Maldives can be essential for making the right choice.”

“To assist guests booking their Maldives escape, Virgin Atlantic Holidays is pleased to collaborate with Atmosphere to showcase guest experiences that are not to be missed. With a wide variety of resorts catering to every budget through their unique Holiday Plan all-inclusive concept, our teams are eager to provide in-depth information that turns a good holiday into an unforgettable one.”

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All 34 Virgin Atlantic Holidays stores across the UK will be sharing insights on what a true Maldives castaway escape might look like. With specialist resort knowledge, the teams are ready to guide guests on why the Maldives ranks as the world’s most desirable destination.

Adding to the immersive experience, Stéphane Laguette, Chief Commercial Officer of Atmosphere Core, remarks, “With the growing popularity of the Maldives appealing to multigenerational travelers, we’ve developed inclusive Holiday Plans suitable for all needs and budgets. Our three distinct brands offer options ranging from affordable luxury to stunning mid-scale 5-star islands and exclusive premium escapes.”

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Launched in 2013, the award-winning Atmosphere Core ‘Holiday Plan’ concept revolutionized the all-inclusive holiday experience in the Maldives, ensuring packages include seaplane or speedboat transfers, all meals and beverages, excursions, spa treatments, non-motorized water sports, and a variety of activities from sunrise yoga to marine biology classes.