Exploring Technology’s Role in the Hospitality Sector

Vikram Malhi, co-founder of ZUZU Hospitality Solutions, recently discussed how the slow adoption of artificial intelligence (AI) arises from tech hesitancy within the hospitality sector. According to Malhi, AI can enable smaller independent hotels to compete effectively against larger chains.

Key Insights from Vikram Malhi

Malhi emphasized the importance of AI in automating tasks traditionally managed by larger establishments through extensive manpower. “They need AI to handle the workload that big chains manage by hiring numerous staff. For these smaller hotels, the key to gaining a competitive edge is in embracing technology that enhances efficiency and automates processes,” he explained.