Atiom's Latest Findings on GCC Traveler Preferences
A comprehensive report reveals key insights on what Gulf Cooperation Council travelers value in their hospitality experiences.
Key Insights from Atiom’s Report
AI-driven behavioral platform Atiom has released a new report detailing the aspects that matter most to travelers from Gulf Cooperation Council (GCC) countries. This marks the first report aimed specifically at the Middle East and North Africa, focusing on GCC nations, which include Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates.
The report highlights the hospitality sector within this region as it explores what motivates travelers to give positive hotel reviews, thereby helping hospitality firms pinpoint areas needing improvement.
Insights from Atiom’s Chief Executive
Matthew Spriegel stated, “It’s never been timelier for hospitality leaders in the Middle East and North Africa to consider what drives positive guest experiences…”
Changing the Landscape
This edition outlines that hotels achieving the highest scores are excelling not only in luxury but also in service quality and personal touch. Notable mentions include the Crowne Plaza Riyadh and Vida Emirates Hills.
Top 10 Hotels in the UAE:
- Vida Emirates Hills
- Conrad Dubai
- Radisson Blue Hotel, Ajman
- Al Khoury Courtyard Hotel
- Vida Dubai Marina & Yacht Club
- Rove Trade Centre
- Ramada by Wyndham Downtown Dubai
- Kempinski The Boulevard Dubai
- Fujairah Rotana Resort & Spa
- The WB Abu Dhabi, Curio Collection by Hilton
Key Takeaways
- Service Over Reputation: Luxury hotels don’t always guarantee top ratings. Quality of service is critical.
- Importance of Individual Staff Members: Guests have noted remarkable service from individual employees, showcasing their value in hotel success.
- Personalized Service Leads to Better Reviews: Personal connection during service greatly influences positive guest feedback.
