WTTC Global Summit Set for Rome in September 2025
Following its hugely successful Global Summit last year in Perth, Western Australia, the World Travel & Tourism Council (WTTC) is poised to bring the world’s most prestigious Travel & Tourism event to Rome this year, marking a noteworthy return to Europe after a span of six years.
In partnership with the Ministry of Tourism, the Italian National Tourist Board (ENIT), along with contributions from the Municipality of Rome and the Lazio Region, the Eternal City will host the 25th edition of the WTTC Global Summit at the Auditorium Parco della Musica from September 28-30, 2025.
Recognized as the premier annual event in the global Travel & Tourism agenda, the WTTC’s Global Summit provides a platform for business leaders, governmental representatives, and industry trailblazers to address the most pressing challenges and opportunities in the Travel & Tourism domain.
Set against the backdrop of Rome, the 2025 Global Summit is expected to be an extraordinary event, focusing on advancements in digital transformation, regenerative tourism, and investment strategies, alongside crucial dialogues regarding the advancing role of technology in propelling the sector forward.
Julia Simpson, WTTC President & CEO, expressed: “I’m thrilled to return our Global Summit to Europe, highlighting the iconic city of Rome. One of the world’s most beloved city destinations, Rome will offer an ideal backdrop for our Members, government representatives, and esteemed guests traveling from around the globe. I appreciate Minister Santanchè and ENIT for hosting our Global Summit, promising it will be a remarkable event.”
Daniela Santanchè, Minister of Tourism for Italy, stated: “We wholeheartedly welcome the 25th WTTC Global Summit to Rome, an event of significant global importance that will underscore the vital role of tourism within the world economy. Rome’s rich history and its allure for visitors from all over the world make it the perfect venue for this occasion.
Italy is poised to enhance its leading position in the tourism sector by advocating sustainability, digital innovation, and experiential tourism. We believe that events like this are vital for promoting dialogue between the public and private sectors, igniting new investments, and ensuring a prosperous future for our industry’s growth, which is a primary driver of our nation’s economy.”
Over the years, the Global Summit has attracted an impressive lineup of influential speakers who have shaped global policies and inspired transformative change. The preceding Global Summit in Perth featured addresses by John Kerry, former U.S. Secretary of State, and conservationist Robert Irwin, who captivated attendees concerning climate issues and the responsibility of the tourism sector in wildlife protection.
In earlier editions, participants have had the opportunity to engage with prominent speakers, including former U.S. Presidents Barack Obama and Bill Clinton, former UK Prime Ministers Theresa May, David Cameron, and Tony Blair, and former United Nations Secretary-General Ban Ki-moon.
The 25th WTTC Global Summit will serve as a global platform to unveil the latest developments and commitments driving the industry forward, ensuring Travel & Tourism remains a significant cornerstone of the global economy.
