Ascott Hosts The Famous CFC Experience in Bangkok
The hospitality group brings an immersive fan experience to Bangkok, featuring Chelsea legends and exclusive membership rewards.
Ascott Hosts The Famous CFC Experience in Bangkok
The hospitality group brings an immersive fan experience to Bangkok, Thailand.
Building on the remarkable success of the Singapore edition of the fan event, Ascott is proud to bring the immersive global fan experience series to another of Chelsea’s passionate Southeast Asian fanbases.
Scheduled for April 25-26, the two-day celebration will be held at Ascott properties across Bangkok, including Ascott Embassy Sathorn Bangkok and Somerset Rama 9 Bangkok, promising an extraordinary experience for Chelsea supporters and members of Ascott Star Rewards (ASR), Ascott’s loyalty programme.
Ascott Bangkok
Bringing Fans Together
Ascott’s chief commercial officer Tan Bee Leng stated: “Since becoming Chelsea’s official global hotels partner, Ascott has been bringing global fans closer to the club they love while redefining hospitality with our exclusive Ascott Star Rewards offerings, such as match-and-stay experience packages.”
Tan noted that Ascott loyalty members are eagerly anticipating the rebranding of the two stadium hotels currently operating as Stamford Bridge Hotel London to Ascott’s lyf brand by the second half of this year. As Tan puts it: “lyf’s experience-led social-living concept aligns seamlessly with Chelsea’s spirit.”
Chelsea’s chief revenue officer Casper Stylsvig added: “We are excited to return to Bangkok as part of The Famous CFC global series. This marks our first visit to Bangkok since 2017, and we are delighted to partner once again with Ascott.”
Chelsea’s Greatest Comes to Thailand
The upcoming Famous CFC in Bangkok will feature Chelsea legend Gianfranco Zola, a beloved figure among fans for his contributions from 1996 to 2003. Zola helped Chelsea secure numerous major titles, including the UEFA Cup Winners’ Cup.
Zola himself remarked: “I’m thrilled to be part of The Famous CFC again this year. After my memorable visit to Singapore, I’m looking forward to connecting with fans in Bangkok.”
Supporting fans will also enjoy exclusive experiences including priority access and VIP hospitality at Ascott properties in Bangkok, ensuring unforgettable moments beyond simply booking a stay.
