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Chiva-Som Marks Three Decades of Holistic Wellness with New Initiatives for 2025
Chiva-Som, the leading wellness brand operating since 1995 in Thailand, is celebrating its 30-year anniversary in 2025. The brand emphasizes innovation through new offerings, including the Family Wellness and Traditional Arabic and Islamic Medicine (TAIM) program launched at its sister property in Qatar. The flagship location in Hua Hin will unveil multiple new services, showcasing advanced concepts such as Metabolic Reset and Weather-Responsive Wellness, aimed at enhancing guests’ holistic health experiences.
Chiva-Som has gained international recognition for its integrative healthcare approach, consistently raising the bar for sustainable and personalized wellness. It focuses on creating individualized wellness experiences tailored to the needs of visitors while promoting wellbeing for both individuals and the planet.
Krip Rojanastien, Chairman and CEO of Chiva-Som, reflects on the legacy:
“For three decades, Chiva-Som has been more than a destination; it has been a family mission and a personal journey that began in 1995…”
New Wellness Innovations at Chiva-Som Hua Hin
The anniversary brings innovative programs, focusing on addressing modern wellness challenges exacerbated by climate change and health crises. Including:
- Weather-Responsive Wellness: A program providing workshops and wellness talks tailored to adapt to environmental changes.
- Metabolic Reset Program: A health initiative designed to assist individuals transitioning off weight-loss medications while focusing on sustainability and fitness.
- Longevity Lifestyle Habits: Introduces various fitness and wellness options for all ages, encouraging active, healthy lifestyle habits to foster both physical and mental wellbeing.
Recognizing the need for adaptability in health practices, Chiva-Som integrates traditional wellness philosophies with evidence-based strategies, extending its offerings to families and creating a nurturing environment for multigenerational health.