Gold Medal and dnata Travel Group’s UK brands—Pure Luxury, Cruise Plus, and Incredible Journeys—are excited to start the new year with four captivating peak campaigns aimed at inspiring travel for 2025 and beyond.

With a diverse range of resorts and exclusive offers worldwide, Gold Medal’s top-selling destinations are spotlighted in this campaign. Launched on January 2nd, the campaign features a Grand Giveaway, rewarding one lucky booking agent £1,000 weekly.

The luxury offerings include Pure Luxury’s 60 specially curated worldwide deals, segmented into themes to cater to market demands: Beachside Bliss, Travel Tribe, Tailormade, Most Desired, Transformational Retreats, and Effortless Escapes. Agents have until February 28 to participate in a chance to win a holiday to the Maldives with Emirates flights and a stay at LUX South Ari Atoll.*

Meanwhile, Cruise Plus promotes an array of tailored cruise and land tours, featuring opulent ocean, river, and expedition cruises complemented by extensive ground excursion options. Agents booking with Cruise Plus may win a FAM trip around Grand Cayman, Mexico, or Jamaica as part of a partnership with Celebrity Cruises in 2025. A total of four winners will be selected at the campaign’s conclusion.

Lastly, The Little Book of Incredible Journeys offers a collection of inspiring tours across global destinations, enabling agents registering their bookings to join a captivating FAM trip with Trafalgar in 2025.

Across all campaigns, agents can earn up to £1,500 in Farebank Rewards when making package bookings, with enhancements rolled out for 2024 ensuring instant rewards.