SOTC Travel has expanded its footprint in Eastern India with the inauguration of a new outlet in Howrah, marking its eighth store in West Bengal. This launch is a strategic move to meet the growing demand for varied travel experiences in the Kolkata metropolitan area, a vital market for the company.

Howrah’s advantageous location, excellent connectivity, and increasing urban affluence create a perfect hub for SOTC’s ongoing expansion. The new outlet will provide a wide array of services, including domestic and international holidays, group tours, personalized travel, and cruises. Furthermore, additional services like travel insurance are offered, ensuring a smooth experience for both leisure and business travelers.

Rakesh Bawa, Senior Vice President and Head of Holidays at SOTC Travel, stated, “Opening our new outlet in Howrah marks an important milestone as we expand our eighth store in West Bengal—one of our most influential markets in East India. The city continues to show strong and growing appetite for diverse travel experiences, and our increased presence allows us to serve customers with even greater convenience and personalisation.”

The Kolkata region is witnessing a notable rise in demand for experiential travel opportunities, including luxury cruises, polar expeditions, and self-drive holidays. Popular destinations among travelers from this area include Kashmir, Himachal Pradesh, and international locations like Europe and Japan. The new outlet is poised to cater to these preferences, serving a broad customer base spanning multi-generational families, honeymooners, and millennials.

SOTC Travel, a subsidiary of Fairfax Financial Holdings, continues to assert its position as a leading travel and tourism entity in India.