
Hilton and RMKA Private Company announced the signing of Sandblu Santorini, marking the highly anticipated debut of LXR Hotels & Resorts in Greece. Set to open for the 2026 summer season, this exclusive sanctuary joins a handpicked collection of independent and spirited properties, each celebrating the timeless pursuit of personal adventure.
This signing illuminates a vibrant period of growth for LXR Hotels & Resorts as the collection approaches nearly 40 properties operating or under development worldwide. Fresh from its recent striking debut of SAX Paris, the brand continues to craft captivating settings for seasoned adventurers.
Nestled on Eastern Santorini’s rugged slopes, Sandblu commands an elevated position overlooking the Aegean Sea and the striking black sand beach of Kamari, reimagining the charm of traditional Cycladic village settings. Its intimate enclave features 66 rooms and suites adorned with stone exteriors and whitewashed walls.
Designed to unite indoor and outdoor living, every room opens onto a private terrace overlooking either the pool or the Aegean Sea. For those seeking seclusion, three exclusive villas offer unmatched privacy. The resort includes two infinity pools, a tranquil spa, and various wellness options, ensuring guests enjoy a holistic approach to wellbeing.
Culinary delights lie at the heart of the resort, with a signature restaurant and all-day dining venue, alongside a wine bar to savor Santorini’s legendary wines. A dedicated kids club enhances family experiences, complemented by high-end retail boutiques, ensuring a luxurious experience from arrival to departure.
Feisal Jaffer, the global head of LXR Hotels & Resorts, remarked, “Sandblu captures the ethereal spirit of Santorini in a way that is both understated and deeply refined. LXR is defined by properties with a strong sense of character, and this resort brings a fresh, contemporary expression to a spectacular location.”
Leonidas Anagnostou, general manager of Sandblu, stated, “We are honored to collaborate with Hilton to bring the first LXR Hotels & Resorts property to Greece, capturing the authentic soul of Santorini and providing refined amenities.”
This location is ideal for exploring the island’s rich cultural heritage, ensuring guests can connect with one of the most breathtaking destinations in the world.
