
LA Almazara Celebrates Its First Anniversary, Positioning Ronda at the Forefront of Global Artistic Innovation
LA Almazara, designed by Philippe Starck, has marked its first anniversary, establishing itself as a premier destination for sensory and cultural experiences centered on extra virgin olive oil.
One year ago, LA Almazara, conceived by architect Philippe Starck, opened its doors in the Serranía de Ronda, marking a milestone in olive tourism by becoming the world’s first signature oil mill. Following its first anniversary, the facility solidifies its status as a must-visit destination for those seeking a unique sensory and cultural experience centered around extra virgin olive oil (AOVE).
Un año de LA Almazara. Ronda
LA Almazara combines craftsmanship, innovation, and art to provide a comprehensive insight into AOVE. Its offering merges tradition and avant-garde in a unique architectural space that respects the environment and the history of Andalusia. Inside, the olive oil museum, a tasting and restoration area, and an auditorium for events are integrated with the surrounding nature, enriching an experience that goes beyond a mere visit.
The monolithic and robust building, characteristic of the project, maintains Starck’s avant-garde identity without losing the essence of the region’s olive tradition. Outside, large-scale sculptures narrate the history and spirit of Andalusia through iconic symbols such as the olive, fire, and bullhorn. This approach aims to blend the cultural richness of the area with a contemporary experience of luxury and sustainability.
LA Almazara diseñada por el arquitecto Philippe Starck
This first year has propelled LA Almazara to international prominence. TIME included the venue in its list of the World’s Best Places to Visit in 2025, establishing Ronda as a reference global destination and placing organic AOVE at the center of the cultural and tourism experience. Over 25,000 visitors annually, both national and international, have explored its facilities, attracting an audience eager for unique experiences.
LA Almazara offers a wide range of experiences tailored for all types of visitors, from guided tours and exclusive tastings to luxurious custom offerings. Highlighted options include helicopter transfers for exclusive access, gourmet picnics among olive trees that allow visitors to appreciate the scenic landscape of the Serranía, live music enhancing the sensory experience, the possibility of producing their own organic olive oil, and visits to the AOVE museum with specialized guides or audio guides revealing the secrets of olive oil tradition in an unparalleled architectural setting.
Each experience at LA Almazara is, according to its promoters, a celebration of the landscape, culture, and gastronomy of Andalusia, understood as a form of sustainable luxury born from the land. Beyond being a tourist attraction, the Almazara is proposed as a space for learning and contemplation that brings visitors closer to the history, technology, and current practices of olive cultivation.
Marking its first anniversary as a milestone, LA Almazara reaffirms its position as a unique space where tradition, design, gastronomy, and sustainability converge to provide an unprecedented view of the olive oil world. Ronda, already famous for its landscape and heritage, thus adds a new world-class reference that positions Andalusia at the forefront of artistic and sensory innovation concerning AOVE.
