Mang Inasal and the Philippine Department of Tourism (DOT) launched their campaign ‘Love the Flavors, Love the Philippines’ at the Sinulog Festival in Cebu City. This vibrant religious festival honors the Child Jesus under the patronage of Santo Niño.

In an effort to boost gastronomic tourism, Mang Inasal offered various promotions and engaging activities for locals and visitors alike.

Week-long celebrations kicked off with the Sinulog Fiesta Feast at local Mang Inasal outlets, offering customers a complimentary drink with their meals. The excitement spread to Mactan International Airport, where free treats were also served.

Special appearances by actor Coco Martin and fellow cast members from FPJ’s Batang Quiapo added excitement to the event. Additionally, the campaign honored Sofi Maxim Grenmo, the Sinulog Festival Queen, with the “Unli Ganda” award and supported the Banauan Cultural Group during the Street Parade.

The partnership aims to continue engaging festivals, with the next feature at the Dinagyang Festival in Iloilo later this month.