
Overview
Singapore continues to affirm its position as Southeast Asia’s preferred luxury travel destination for ultra-high-net-worth individuals (UHNWIs). The invitation-only event by Vista explored evolving luxury trends among this demographic, focusing on elements like mobility and long-term value.
The Rising Appeal of Singapore
Singapore’s integration of rich Asian cultures and its prestigious reputation as a global business hub make it a top choice for UHNWIs. The increasing trend of blending business and leisure travel, termed “bleisure,” significantly contributes to its allure.
Key Insights from Industry Leaders
During the event, insights shared by key industry players highlighted major trends in:
- Private aviation
- Luxury real estate
- Superyachts
Highlights from the Panel
- Amy Yang (Vista) emphasized Singapore’s consistent ranking among top destinations for UHNWIs.
- Christine Li (Knight Frank) discussed the significant contribution of Asia Pacific to the global UHNW population by 2028.
- Ewa Stachurska (Sanlorenzo) showcased Singapore as a yachting hub with its flourishing demand for superyachts.
Emerging Luxury Locations
Apart from recognized favorites like the Maldives and Bali, emerging luxury destinations include:
- Kuching, Malaysia: An eco-tourist hotspot in Borneo.
- Da Nang, Vietnam: Known for its resorts and culinary experiences.
- Sorong, Indonesia: Entry point to the extraordinary Raja Ampat marine reserve.
The growth of prime residential prices in cities like Manila, buoyed by government initiatives, further indicates a shift in investment preferences among affluent individuals, seeking tangible assets that promise both enjoyment and lasting value.