Sabre Hospitality has recently announced its partnership with Golden Chain, one of Australia’s primary accommodation brands, to offer digital gift card capabilities.

In this collaboration, the aim is to develop new revenue streams, enhancing sustainability through a seamless customer redemption process and efficient record-keeping practices.

Frank Trampert, the Senior Vice President at Sabre Hospitality, stated, “Golden Chain is a phenomenal partner that is committed to finding sustainable business solutions and keeping their customers’ needs top of mind.”

Tony Smith, the Global Sales Manager at Golden Chain, emphasized the shift to a digital approach: “It is imperative Golden Chain be 100 percent digital, instead of manually issuing and mailing gift cards and vouchers. We selected Sabre Hospitality’s gift card solutions because it offers a sustainable approach to redemption and record-keeping, creating a modern and eco-friendly gifting experience.”

Sabre Hospitality’s Gift Cards & Vouchers program provides hotels with a fully managed solution aimed at generating additional revenue and boosting guest engagement. This includes selling digital and physical gift cards through branded storefronts that integrate directly into a hotel’s website.

Additionally, the system allows for centralized management of multiple properties and products, thus refining operations and enhancing staff efficiency.

Trampert noted, “Digital gift cards are an excellent solution for gift-givers seeking a personalized option that still offers flexibility for recipients. Golden Chain joins hotels around the world in utilizing Sabre Hospitality’s solutions to improve customer satisfaction with exceptional property experiences at the click of a button.”

The program also presents advanced analytics with dashboards for real-time tracking and automated sales reporting, allowing hotels to gain strategic insights and optimize profits. Furthermore, it accommodates various payment methods and allows for easy redemption via mobile wallets.

Smith highlighted the flexible pricing structure provided by Sabre, stating, “They offer no setup fees, so hotels only pay when they profit, effectively managing costs while maximizing revenue potential.”