
Frasers Hospitality Strengthens Modena by Fraser Brand in China
The hospitality company introduces two new Modena by Fraser hotels in key Chinese cities, marking a significant expansion in the region.
Frasers Hospitality has recently made strides in expanding their Modena by Fraser brand in Mainland China, unveiling two new properties: Modena by Fraser Shenzhen and Modena by Fraser Wujiaochang Shanghai.
These openings in vibrant cities showcase the hospitality company’s commitment to providing modern, design-oriented accommodations tailored for contemporary travelers.
Key Highlights:
- Multiple Offerings: The new properties focus on flexible living arrangements with stylish interiors and practical features designed to meet diverse resident needs.
- Local Expertise: Chief Executive Eu Chin Fen emphasizes that the expanded presence in China aligns with the company’s long-term strategy in Asia, offering unique experiences that modern travelers seek.
- Facilities and Amenities: Both locations feature dedicated community spaces, practical kitchenettes, and regular programs to foster resident interaction.
The additions of Modena by Fraser mark pivotal steps in establishing Frasers Hospitality’s footprint within the extended-stay market of China.