Virtuoso, a specialist in luxury and experiential travel, has made significant changes in its executive leadership alongside a strategic shift to better align with luxury travel’s future. The company has been experiencing remarkable growth across all nine of its operational regions, necessitating these transitions to cater to a diverse member and partner clientele.

• Cheryl Cheney Bunker has been appointed as Senior Vice President for Global Memberships, charged with guiding the strategic direction of Virtuoso’s global member framework.
• Meanwhile, Cory Hagopian will transition to the role of Senior Vice President for Global Partnerships.

Virtuoso’s COO, Brad Boutland, commented on these appointments: “As Virtuoso continues to expand, we remain steadfast in ensuring our members, advisors, and partners succeed. Developing adequate leadership to meet the needs of these diverse groups is crucial. Cheryl’s focus on global membership growth will allow Cory to enhance partner value and satisfaction as well.”

The Senior Vice Presidents are vital members of the executive team, known as the S-Team, who play pivotal roles beyond managing their respective fields. They are equipped with extensive business knowledge across various segments, which facilitates exceptional strategic guidance reflective of the organization’s global stature in luxury travel.