Plaza Premium Group (PPG) has announced that its digital experience and rewards platform, Smart Traveller, was awarded the Flyer’s Preferred Innovative Loyalty Programme of the Year at the 13th Flyer’s Preferred Awards.

The awards were co-organized by CAAC Inflight Magazine, which is the official inflight publication of the Civil Aviation Administration of China (CAAC), and FlyerT, the leading social networking platform for frequent flyers in China.

At the awards ceremony, Simon Huang, managing director of Smart Traveller, accepted the accolade on behalf of Plaza Premium Group.

A Commitment to Making Travel Better

This recognition highlights PPG’s dedication to innovation and its efforts to enhance the travel experience through advanced, customer-focused solutions. Huang expressed:

“It is truly a proud moment for Smart Traveller to receive this prestigious industry accolade in Mainland China for the first time. We will continue to elevate our offerings and raise the bar in business travel with seamless, personalized, and digitalized solutions that enhance the travel experience for all our members.”

The 13th Flyer’s Preferred Awards also served as a platform for showcasing leading business travel brands and promoting collaboration within the industry. PPG is eager to continue contributing to the evolution and growth of the business travel sector.