Global integrated hospitality services firm Plaza Premium Group (PPG) was the official hospitality partner for Asia’s biggest startup and tech event JUMPSTARTER 2025.

Held on 26th and 27th March at the Asia World-Expo, the event was organised by the Alibaba Entrepreneurs Fund, attracting innovative startups, investors, corporates, and industry experts to promote entrepreneurship and innovation.

PPG’s participation featured several notable highlights: as the Hospitality Partner, PPG exclusively sponsored the VIP Lounge, offering a unique experience for prominent attendees, including speakers, corporate leaders, and investors. The lounge provided a cozy environment with curated food and beverage services for networking and relaxation.

Leadership Involvement

PPG leadership contributed significantly to the discussions at JUMPSTARTER 2025. Founder and Chief Executive Song Hoi See delivered a keynote speech titled Leading with Vision: Pioneering Innovation and Transforming Global Travel, sharing insights from his journey of building a global airport hospitality company. Mei Mei Song, Chief Transformation Officer, was involved in a panel discussion on How AI is Reshaping the Future of Lifestyle, highlighting PPG’s commitment to innovation.

Celebrating Innovators

The event concluded with a memorable Celebration Drinks hosted by PPG for over 200 guests, featuring signature cocktails and canapés from Intervals Bar. Beverage manager Imelda Ng showcased her award-winning cocktail, “Holiday Mood,” marking a festive end to the JUMPSTARTER Grand Finale. Additionally, PPG provided three-hour complimentary lounge access to Plaza Premium First for the top five teams from the One Earth Global Pitch Competition.

Through its involvement, Plaza Premium Group reaffirmed its dedication to championing innovation and hospitality excellence in support of global entrepreneurship.