
SIA Group Commemorates Singapore's 60th Anniversary
The SIA Group launches SG60 initiatives to celebrate Singapore's independence, featuring special fare deals and community efforts.
The Singapore Airlines (SIA) Group will honor Singapore’s 60th anniversary with numerous SG60-themed activities from April to December 2025, a part of its Celebrating with Singapore initiative.
Goh Choon Phong, CEO of Singapore Airlines, stated: “As we celebrate Singapore’s 60-year nation-building journey, the SIA Group expresses earnest gratitude for the continued support from our clients and the public of Singapore. Our narrative intertwines with the country’s journey, and the Celebrating with Singapore campaign signifies our appreciation and commitment to community involvement.”
Special Offers
Customers will be able to access exclusive SG60 fare promotions for both Singapore Airlines and Scoot flights, along with extra miles accumulations on Scoot flights. Additional discounts will be offered during the upcoming Spontaneous Escapes promotions from KrisFlyer.
There will also be SG60 exclusive deals on Kris+, KrisShop, and Pelago. SIA’s in-flight entertainment system, KrisWorld, will showcase content that underscores Singapore’s cultural heritage in its Celebrating Singapore section. The airline is also set to highlight the nation’s renowned cuisine on select flights and within SilverKris lounges.
Fundraising Initiative
Moreover, the SIA Group aims to raise $1.3 million in an SG60 fundraising campaign by bringing together partners and staff in a collective effort. The group will match the amount raised, resulting in a total donation of $2.6 million to AWWA and Rainbow Centre, two local organizations supporting children and youth with disabilities.
Exclusive Events
SIA will host a special SIA Cares Open House for two days in July, welcoming over 600 beneficiaries from various Singapore-based social welfare organizations, including individuals from disadvantaged backgrounds and youth at risk, providing them an exclusive tour of SIA’s training center.