Grab has introduced two intelligent AI solutions aimed at boosting the capabilities of its merchants and drivers. The AI Merchant Assistant and the AI Driver Companion are innovative tools designed to offer practical insights and support for everyday tasks. These technologies were developed in collaboration with leading AI research groups, including OpenAI and Anthropic.

AI Merchant Assistant

AI Merchant Assistant

This tool acts as a 24/7 business advisor for small merchants, providing personalized support and operational suggestions tailored to their needs. It aims to help these small businesses compete with larger ones by simplifying tasks such as creating ad campaigns and updating business listings.

AI Driver Companion

For drivers, Grab has unveiled a new AI feature integrated into the driver app that optimizes ride navigation by predicting demand hotspots for rides. Another feature allows for real-time road condition reporting, enhancing the company’s mapping accuracy and improving driver efficiency.

Philipp Kandal, Chief Product Officer of Grab, stated: “Our merchant- and driver-partners are some of Southeast Asia’s most entrepreneurial folk…”
“We want to equip them with the tools to succeed, especially in an increasingly AI-centric world.”

These advancements are part of Grab’s broader strategy to leverage AI to deliver real-world solutions that benefit their community, emphasizing responsiveness and efficiency.