
Koh Samui, Thailand, is gaining attention thanks to the popular U.S. TV series The White Lotus. The show’s latest season, aired in February 2025, was filmed largely on the island, showcasing its breathtaking views and lush landscapes. This rising popularity, referred to as “The White Lotus Effect,” has led to an increase in visitors eager to explore the island’s natural beauty.
Banyan Tree Samui: A Luxe Escape
One of the highlights of Koh Samui is the luxury resort, Banyan Tree Samui, which offers stunning views from its hillside location. While the series was not filmed at this resort, its scenic vistas remind viewers of the show’s most memorable settings. In light of its newfound fame, Banyan Tree Samui has introduced several unique offerings that reflect the island’s luxurious appeal.
Unique Experiences Inspired by The White Lotus
Guests can experience the essence of The White Lotus from their arrival at Banyan Tree Samui, where they’re welcomed with locally inspired amenities. The resort features a Wellbeing Sanctuary offering yoga, meditation, and fitness programs that promote relaxation.
At the Banyan Tree Spa Samui, guests can indulge in the new Sense of Lotus treatment, which includes a gentle exfoliation with bead powder from lotus seeds followed by a calming body massage. For those who enjoy cocktails, the White Lotus cocktail blends vodka, white rum, lychee juice, lime juice, and coconut milk, garnished with fresh lychee and dried rose petals.
Explore Koh Samui by Sea
Banyan Tree Samui also provides a private speedboat, Sense of the Sea, for guests to charter. They can embark on explorations of the stunning limestone islets of Mu Koh Ang Thong Marine Park, which was a filming location for the series, or discover hidden gems in the vibrant marine ecosystem of the Gulf of Thailand.
Accommodations with Stunning Views
All 88 villas at Banyan Tree Samui come with private infinity pools, ensuring ultimate privacy and luxury. The resort covers approximately 38 acres, featuring lush gardens, a private beach, and spectacular views of the surrounding sea.
With three restaurants including Saffron, recognized in the 2025 MICHELIN Guide, guests can enjoy a variety of culinary delights. Other amenities include an award-winning spa, fitness center, kids’ club, and library.
Time for Koh Samui to Shine
The impact of The White Lotus Effect has placed Koh Samui firmly on the global travel map. General Manager Remko Kroesen stated, “Viewers are falling in love with the idea of Koh Samui. This wave of visitors will not only elevate the island’s prestige but also foster a newfound appreciation for its natural beauty.”
For a memorable vacation, now is the perfect time to visit Koh Samui. Whether enjoying luxury spa services or soaking up the picturesque views, Banyan Tree Samui offers a perfect getaway inspired by the charm of one of TV’s most captivating series.