
Korean Air is celebrating the Lunar New Year by displaying traditional good luck charms, known as Bokjori, at major domestic sites from January 22 to February 4.
The Bokjori hanging tradition is a cherished Korean custom where a strainer made of woven bamboo is hung on the wall during the Lunar New Year. This custom symbolizes the gathering of good fortune and prosperity, similar to scooping up rice with a strainer.
Since 2008, Korean Air has maintained this tradition by carrying out the Bokjori hanging event every Lunar New Year, wishing customers good health and happiness while promoting and preserving this meaningful aspect of Korean culture.