
Shift in Business Travel Preferences Among Gen Z
Recent research from Trainline Partner Solutions (TPS) uncovers a notable evolution in the landscape of business travel among Gen Z professionals. The survey reveals that 60% of this demographic is receptive to a new paradigm of ‘slower business travel’ — journeys that are more eco-friendly, even if they take additional time.
Key Findings
- Travel Motivations: 75% indicated they are more likely to choose sustainable travel options if their companies provide clear policies and incentives.
- Concerns: While 89% are aware of the carbon footprint associated with business travel, nearly 59% worry about losing career growth opportunities if they opt for slower modes of transportation.
Comments from Industry Leaders
Andrew Cruttenden states:
“Gen Z is redefining what business travel looks like, shifting the emphasis away from purely fast and convenient, to also be mindful and sustainable. While Gen Z professionals still want business travel, many don’t want to compromise their personal principles.”
This shift signals an important trend as Gen Z, projected to comprise 30% of the workforce by 2030, encourages companies to adapt their travel policies to meet the rising demand for sustainability in professional travel.