US Virgin Islands Showcase Tourism at Routes Americas 2025 in Nassau
The US Virgin Islands highlighted its status as a top Caribbean destination during the Routes Americas 2025 conference, focusing on expanding air access and fostering partnerships within the aviation sector.
The U.S. Virgin Islands (USVI) solidified its status as a leading Caribbean destination at the Routes Americas 2025 conference held in Nassau, Bahamas, from February 10 to 12.
Led by Commissioner Joseph Boschulte, the USVI Department of Tourism delegation engaged in pivotal discussions to enhance air travel access for tourists and build essential partnerships in the aviation sector.
During the conference, the team held productive dialogues with 19 significant airline stakeholders, including prominent carriers such as American Airlines, Delta Air Lines, Southwest Airlines, Spirit Airways, JetBlue, and United Airlines.
“Our participation at Routes is instrumental in cementing relationships with major airlines and advancing efforts to improve air access to America’s paradise,” said Commissioner Boschulte. (Translation: Our presence at Routes is crucial for building ties with major airlines and enhancing access to our beautiful islands.)
Conversations focused on strategies for growth, including opening new routes in high-demand areas, reinforcing existing connections, and adapting to seasonal shifts to leverage the region’s tourism potential. This strategic approach underscores the importance of air connectivity for regional tourism growth.
Commissioner Boschulte took a prominent role as a panelist in a session titled Embracing Sustainability: Strategies for Tourism Authorities, alongside industry leaders such as Bert van der Stege, Joy Jibrilu, and Rosa Harris, sharing insights on sustainable tourism practices relevant to aviation.
Throughout the conference, the USVI team presented comprehensive market analyses and strategic data, previewing future marketing campaigns and collaborative opportunities. Airline executives responded positively, expressing excitement about integrating these insights into their scheduling and network planning.
The USVI’s participation in Routes Americas 2025 reinforces its role as a frontrunner in Caribbean tourism, emphasizing its commitment to broadening air services and establishing the islands as an appealing and reachable destination for travelers.
