Clermont Hotel Group (CHG) has launched a new brand, Clermont Meetings & Events, aimed at transforming the event planning landscape in London.

Danielle Ravenscroft, M&E director at CHG, remarked: “The launch of Clermont Meetings & Events marks a pivotal moment for Clermont Hotel Group as we establish our presence as a dominant force in London’s meeting and event market. Our new website and booking platform, combined with our expert teams, provides event planners with a dynamic, interactive experience, offering seamless access to comprehensive venue information across our iconic London locations.”

CHG boasts a combined capacity of 7,000 guests across its 16 London hotels, which include renowned locations such as Marble Arch and Tower Bridge. The new Meetings & Events brand aims to become the preferred partner for event planners, offering streamlined booking solutions enhanced by innovative technology such as venue diagramming tools.

The platform is fully mobile-optimized, ensuring that planners can find, book, and manage meetings up to 25 attendees while also being able to inquire about larger spaces.

Key venues include The Royal Horseguards Hotel, known for its exquisite event spaces, and The Tower Hotel, which features stunning views of the London skyline. Notably, the Hyde Park Suite at Thistle London Marble Arch can host up to 500 guests, and the Aviation Suite at Thistle London Heathrow T5 accommodates both events and residential conferences.