Tura Turizm Holding has joined the World Travel & Tourism Council (WTTC) as its newest Regional Member, enhancing its roles within the global tourism landscape.

Established in 1966 and based in Istanbul, Tura Turizm is recognized for its deep-rooted industry expertise and its significant influence in Turkey’s tourism sector. From being a specialist tour operator, it has expanded into a comprehensive travel enterprise, currently serving as the exclusive operator for 24 cruise lines in Turkey.

WTTC acts as a pivotal voice for the global travel and tourism industry, aiming to facilitate business leaders in fostering sustainable growth and policy collaboration.

Julia Simpson, President & CEO of WTTC, stated, “We are thrilled to welcome Tura Turizm as a Regional Member. For many years, Tura Turizm has been at the forefront of tourism innovation, making it a valuable addition to our global community.”

Leyla Oner, CEO of Tura Turizm Holding, expressed, “As a pioneering influence in Turkish and international tourism for over five decades, Tura Turizm is proud to join the WTTC as a Regional Member, aligning our commitment to shaping sustainable tourism practices.”